East China’s Hangzhou Puts on Online Expo to Showcase Global Cultural and Creative Products

HANGZHOU, China, Nov 3 (Bernama-AsiaNet) — The 14th Hangzhou Cultural and Creative Industry Expo was held in Hangzhou, capital of Zhejiang Province in southeastern China, from Oct. 29 to Nov. 1. The expo attracted more than 4,000 cultural institutions and enterprises from more than 60 countries and regions to participate online and offline. The total number of participating brands increased by 60% compared with the previous expo. The exhibition area of overseas brands remained at 40% of the total exhibition area. During the exhibition, the main venue received more than 60,000 visitors, the two online sub-venues received more than 930 million clicks, and completed on-site transactions and project contracts worth 2.19 billion yuan.

In the past 14 years, amid new culture, new consumption and new life, the expo has not only become one of China’s four major cultural exhibition activities, but also Hangzhou’s cultural landmark and an important platform for building an international cultural and creative center.

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