DUBAI, United Arab Emirates, Oct 17 (Bernama-BUSINESS WIRE)– Fresh meat represents 89% of the total volume of meat sold globally and is projected to grow by 2% annually through 2023, according to global market research company Euromonitor International during the webinar: ‘The future of meat: is consumption really decreasing?’.
According to Euromonitor International’s health and nutrition survey, 21% of the surveyed global consumers are trying to limit their meat intake, driving sales of global meat substitutes to reach USD23 billion by 2023. Western Europe shows the slowest growth in total volume sales, both in fresh and processed meat, at 0.1% and -0.1% respectively through 2023. Middle East and Africa records the most impressive growth at over 4% through 2023, while in Asia Pacific, demand continues to grow as consumers relate meat consumption to health and social status.
