KUALA LUMPUR, Malaysia, Nov 24 (Bernama-GLOBE NEWSWIRE) —Bitget, the world’s largest Universal Exchange (UEX), has kicked off a new three-part campaign starring LALIGA standout and Atlético de Madrid player Julián Alvarez, bringing together world-class football talent and next-generation trading technology in a series of dynamic product films. Produced under Bitget’s official partnership with LALIGA, the videos spotlight Bitget Onchain, GetAgent, and the Universal Exchange vision, each told through the high-performance lens that defines elite athletes like Alvarez.
The campaign will have Alvarez showcasing how football’s strategic mindset aligns naturally with Bitget’s “Trade Smarter” vision. The first video, on Bitget Onchain, spotlights how users can access millions of tokens across multiple blockchains from a single account, powered by AI-driven Onchain Signals to help traders identify emerging opportunities with speed and clarity.