VIENTIANE, Jun 25 (NNN-KPL) – A sustainable tourism exhibition, showcasing products from the Greater Mekong Sub-region (GMS) countries, including Laos, Cambodia, China, Myanmar, Thailand, and Vietnam, opened in northern Laos’ Luang Prabang province, alongside the Mekong Tourism Forum.
The exhibition, running till Friday, aims to promote Lao tourism, to target visitors from the GMS countries, which are key markets for Laos.
In his speech, Phouthone Dalalom, deputy director general of the Tourism Marketing Department, at the Lao Ministry of Information, Culture and Tourism, emphasised that, these neighbouring countries are vital sources of tourists for Laos, and the event is expected to attract more visitors.
The fair also seeks to strengthen regional and international tourism cooperation, supporting the industry’s recovery from the impact of the COVID-19 pandemic.
The exhibition allows tourism operators to showcase their products, provide tourism information, showcase souvenirs and their unique national cuisine, among others. Additionally, the event emphasises promotional activities on community-based and green tourism.
The Lao government prioritises tourism as a strategic sector for socio-economic development, focusing on the country’s cultural, natural, and historical assets.
Lao Ministry of Information, Culture and Tourism, rolls out a range of initiatives, aimed to strengthen the tourism sector, attracting more visitors, and boosting national revenue.– NNN-KPL
