CHICAGO, Dec 20 (Bernama-BUSINESS WIRE) — NIQ, a pioneering force in consumer and market intelligence, is proud to announce the appointment of Kris Ewing as the Global President of Consumer Panel Services (CPS) to accelerate growth, foster innovation, and deliver client-centric solutions. This leadership appointment underscores NIQ’s unwavering commitment to expanding consumer-sourced measurement across diverse channels and categories, reinforcing its pivotal role in fortifying the consumer-packaged goods (CPG) industry. As NIQ marks its centennial milestone, this appointment signifies a dedication to propelling the Consumer Panel business into a new era where robust, data-driven insights are imperative for the success of the CPG industry.
Ewing’s elevation to the position of Global President of Consumer Panel Services is a testament to NIQ’s commitment to elevating data-driven insights to unprecedented heights. Reporting directly to Tracey Massey, Chief Operating Officer at NIQ, Ewing is tasked with steering the company’s global expansion of Consumer Panel activities. With a keen focus on differentiated product offerings, cutting-edge technology, and a team of skilled shopper and consumer experts, Ewing’s leadership aims to establish new industry standards.
