Pfizer Launches AF Journey Website To Improve Atrial Fibrillation Health Literacy

KUALA LUMPUR, Malaysia, Jan 27 (Bernama-PRNewswire) — Pfizer Malaysia launched the new Atrial Fibrillation (AF) awareness website, www.afjourney.com.my, together with the National Heart Association of Malaysia (NHAM) and Malaysia Stroke Council (MSC). Atrial Fibrillation is an irregular heartbeat where the heart may not pump enough oxygen-rich blood out to the body.The website sheds light on AF and the stroke connection and features Holographic Augmented Reality Videogram (H.A.R.V) for an immersive experience to visualize the innerworkings of Atrial Fibrillation.

“The website serves to educate patients and caregivers directly and is a useful tool for cardiologists, neurologists, and other HCPs to leverage when educating their patients. We are proud to be working with the NHAM and the MSC to expand access to information on AF, stroke, and other heart-related diseases,” said Luksanawan Thangpaibool, Country Manager and Cluster Lead, Pfizer Malaysia, Brunei & Pakistan.

http://mrem.bernama.com/viewsm.php?idm=45300

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