EL SEGUNDO, Calif., Jan 27 (Bernama-BUSINESS WIRE) — Mattel, Inc. (NASDAQ: MAT) today announced a multi-year global licensing agreement for the Disney Princess and Frozen franchises. Mattel will have the global licensing rights to develop lines of toys for Disney Consumer Products, Games and Publishing, including fashion dolls, small dolls, and figures. The collection is expected to launch at retailers around the globe at the beginning of 2023.
“We are incredibly proud to welcome back the Disney Princess and Frozen lines to Mattel,” said Richard Dickson, President and Chief Operating Officer, Mattel. “As the worldwide leader in dolls, we look forward to bringing our unique Mattel Playbook approach to brand management, product and marketing expertise, and unrelenting attention to detail and quality to create innovative and inspiring lines for these iconic stories and characters.”
- Iran Dismisses U.S. Accusations Of Arms Transfer To Houthis
- South Africa seeks halt to Israel’s Gaza offensive
- Netherlands: New Dutch coalition govt wants ‘strictest’ asylum policy
- Palestinians Marked 76th Anniversary Of Nakba Amid Ongoing Conflict With Israel, Which Now Leaves More Than 35,000 Palestinians Massacred
- Turkish FM Tells Blinken Attacks On Rafah Unacceptable
- Two Suspected Rebels Killed In Philippine Clash
- Lawrence Wong Sworn In As Singapore Prime Minister
- Venezuelan VP Denounces U.S. Unilateral Sanctions As New Form Of “Neocolonialism”
- DR Congo Held Funeral For Victims Of Deadly Bombings At IDP Sites
- Tanzanian FM To Visit China For Five Days From Today