ASEAN-KOREA CENTRE KEEN TO WORK WITH BERNAMA IN PROMOTING ASEAN
Last Updated: 2018-02-13
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KUALA LUMPUR, Malaysia Feb 13 (NNN-Bernama) -- ASEAN-Korea Centre (AKC) is keen to cooperate with the Malaysian National News Agency (Bernama) in sharing information including the exchange of news, video and images to further promote ASEAN integration, said its Secretary General Kim Young-sun.

An intergovernmental organisation, he said AKC's major task is to promote the ASEAN region to the South Korean general public in order for them to have a better understanding of the people and culture of the member countries, namely Thailand, Indonesia, Vietnam, Philippines, Malaysia, Singapore, Myanmar, Cambodia, Laos and Brunei.

"The Malaysian government played the role of chairing ASEAN and successfully launched the ASEAN Economic Community in 2015, so we expect Malaysia will continue this leading role in the process in enhancing ASEAN integration," he said during a visit to Bernama's headquarters here Tuesday.

Kim said his visit to Bernama was highly recommended by the South Korea Embassy in Malaysia amid the country's leading role in ASEAN region and its great contribution towards establishing ASEAN 51 years ago.

Also present at the meet were Bernama Editor-In-Chief Zakaria Abdul Wahab and other senior editors.

Kim said Malaysia was a key partner for South Korea and that both countries enjoyed good relations, but added there was great potential for further development especially between AKC and Bernama in the digital content industry, which is a promising area.

AKC was established on March 19, 2009 from an Memorandum of Understanding (MoU) signed by the Foreign Ministers of ASEAN and South Korea at the 11th ASEAN-South Korea Summit in November 2007.

It aims to assist in the increase of trade volume, accelerate investment flow, increase tourism and cultural exchanges between ASEAN member states and South Korea with emphasis on the promotion of mutual understanding through people-to-people exchanges.

"ASEAN is the favourite destination for South Koreans. Last year around seven million South Koreans visited ASEAN region. However, more efforts are needed to make them understand correctly about the region and its people," he added.

Kim said AKC's next promotional project would focus on the world heritage sites in ASEAN and that a few locations had been identified in Malaysia namely Mount Kinabalu in Sabah, as well as the cities of Melaka and Penang.

He said work on the project is expected to start this year and complete next year.

Meanwhile, Zakaria said AKC is also interested in creating materials about Malaysia and the ASEAN region including video clips, pictures, news features and articles to be incorporated into a documentary.

This is expected to be broadcast in South Korea and the ASEAN region as well.

"They are seeking the cooperation of Bernama on what we can contribute. Bernama has a lot of contents on Malaysia as we have done many programmes on tourism, cooking, social and cultural topics. We can channel this to them to make special documentaries."

"Apart from that, Bernama is also allowed to access materials from the AKC platform to be used in Bernama News Channel and the multimedia platform. People will also be able to access this information and knowledge about the Asean member countries," he said.--NNN-BERNAMA